Privacy Policy

At Smart-Ass Beauty we value you and your privacy. Should we ask you to provide certain information with us by which you can be identified; you can be assured that it will only be used in line with our Privacy Policy. We are committed to maintaining your trust and confidence; as such we would never rent, sell or share your information with any other company, business or person – this includes, but is not limited to, your personal information and email address.

Cookies Policy

Our website uses cookies to collect information.  This includes information about your browsing and purchasing behaviour by people who access our websites.  This includes information about pages viewed, products purchased, and the customer journey around our websites. Detailed information is set out in our Cookie Policy.

What are cookies?

Cookies are a small data file placed on your computer or mobile phone when you first visit a website. This file is stored on your computer by your internet browser and allows us to distinguish you from other users of the website, which helps us recognise you and provide you with a better experience next time you stop by.

Some cookies collect information about browsing and purchasing behaviour when you access this website via the same computer or mobile device. This includes information about the pages you have viewed, products you have purchased and your journey around our site. We do not use cookies to collect or record information such as your name, address, or any other contact details

Can I disable cookies?

You can set your browser to not accept cookies, but this may limit your ability to use the services we provide.

Google Analytics

When someone visits our website use a third-party service – Google Analytics – to collect standard internet log information and details of visitor behaviour. We do this to find out things such as the number of visitors to various pages and parts of the site. This information is only processed in a way which does not identify anyone. We do not make or allow Google to make any attempts to find out the identities of those visiting our site.

Mailing List  

When you sign up to our e-newsletter, either when purchasing our Online shop or from another page on our website or in person at an event, we collect personal information as part of the registration process (usually your name and email address). This information is used in the following ways:

  • to let you know about the things you are interested in (such as discounts and sales, new products, blog posts, skincare tips, upcoming events, etc)
  • to contact you if we need to obtain or provide additional information

We will never rent or trade email lists with any other organisation or business.

We use a third-party provider, Mail Chimp, to deliver our newsletter. We gather statistics around email opening and clicks using industry-standard technologies to help us monitor and improve our newsletters. For more information, please read Mail Chimp’s privacy notice.

If you have chosen to sign up to this newsletter subscription, based on “legitimate interests” we believe you are legitimately interested in receiving further marketing material from us via email, due to being a current customer through our online shop, having purchased via one of our many retail stockists, directly from us at a market, fair or pop-up event, or are simply interested in what we do and like to stay in the loop.

You can unsubscribe from our mailing list at any time by clicking the unsubscribe link at the bottom of any email you have or will receive from us. You can also request that your information be deleted permanently from our databases by emailing

When you purchase products online your name, address, email, and contact number (optional) are stored on our e-commerce platform.

When making an online purchase, you also can create a Customer Account. This lets you save your payment methods, shipping address/s, shopping carts, and any order information.

Credit card or Debit card information is always encrypted. Our website uses Stripe or PayPal to process your payments. You can read Stripe’s privacy policy

Reviewing your experience with us

You may receive an invitation to review your order and earn a discount. Upon receipt of this invitation, you will be provided with a review form. Your feedback is invaluable to us as it allows us to continuously enhance our products and services. Customer input is integral to our process and ensures that we can provide you with the best possible service.”

Access to your personal information

You are always entitled to view, amend, or delete your personal data held by Smart Ass Beauty Skincare. Email your request to

Changes to this privacy agreement

This privacy policy is always under regular review.

Last update: Feb 2024